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Pay Per Click (PPC) Advertising Solutions...

In the simplest form, PPC advertising is a method of online marketing where you can place ads on strategic platforms like YouTube, relevant industry websites, or for search results and only pay a fee when the advert is clicked by a visitor.

 

Often considered a dark art, with the likes of Google offering ‘simple self setups’ which don’t work for the majority of people or because they have experienced massive budget blowing cost, due to ineffective campaign builds. So, the team at Handy have developed services to cater for small businesses both budgetary and time resource to make sure you also get access to this brilliantly, effective marketing resource. 

 

With packages starting at £125, find out more below…

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pay per click (ppc) Services

If you are looking to immediately attract more traffic to your site and boost sales, give PPC some serious thought. In the end, the greatest benefit PPC has to offer is that it helps get your website the attention it deserves from the people who will appreciate it, here’s how. 

It is exceptionally targeted, so we only talk to your chosen audience.

A good PPC campaign will have chosen precisely who to show your ads to based on several criteria like location, keywords, interests, age, gender, language and we can even get as granular to choose the time of day to show your advert.

 

This allows for the advertisements of your goods and services to directly talk to the people who are most likely to be interested in what you are offering, or ‘warm leads’ as we like to call it.

We can retarget previous visitors to your website.

You know those adverts that follow you around reminding you of a product or service you looked at… those are retargeting adverts.

 

On average, out of every 100 people that visit a website, only two will convert into customers, meaning 98% of traffic wanders off. So, retargeting allows you to remind people who left the site without purchasing to come back and see what they are missing.

The Return on Investment (ROI) is cost-effective.

That is because you only pay a fee is when your ad is clicked.

 

The top three advertising spots on a search results page get 46 percent of the clicks, so PPC advertising swings the odds into your favour by allowing your business to be at the top of the search results page, even above the organic results. Plus, you can set budget limits to keep with your budget.

you can full track the campaign & the results are quick

This means we can monitor how your ads are performing and adjust them if you are not getting as many clicks as we would like.

 

Also, you can direct ads into specific website pages if you are running a promotion or have a strategy that needs support, allowing you to develop more conversion opportunities and also monitor what campaigns are working.

 

While ranking high in organic search results is important, it takes time to get there. But with PPC, you can put a new ad up and start seeing results in a matter of days, if not hours. 

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